Fonts

I have to pick fonts styles for my magazine so I am going to look closer at the pages I have already looked at for examples.

Masthead/Logo Font

The thing I notice about these fonts is that they are all really big a bold. They are also all in capitals to look larger and to stand out to the rest of the text on the cover.
With a few exceptions the fonts are mostly angular and square-like. The exceptions being the flowing tail of the letter Q. It looks bold but also kind of like calligraphy. For Uncut again it is bold as it is a serif font it looks more traditional which, in the case of the magazine, suggests an older generation of music. The simple boldness of NME and Q looks very modern
and new. The the other obvious thing to mention is the colours used. Every single one uses red in some way and often incorporates with black or white or both.
Overall I think the boldness of the fonts style and the colour suggest it is directed more at males. They are all very simple so as not to over crowed the page and confuse the audience. This makes them easier to recognise again and again.







I wanted to develop the idea for my name and logo first as I wanted to create my magazines identity before proceeding with the rest of my layout. I decided to go with the name DUET. I wanted a short and snappy name because most magazines with long names are abbreviated when spoken about anway e.g New Musical Express shortens now to NME. The name also has musical connatations as a duet in music means a composition for two voices or instruments. After looking at my research the obvious colour to go with for my text design was red. Red seems to be the colour most music magazines are regognised for. I think this is because it stands out very well against any background. It is so bold and audacious; it usually dilutes the colors around it. Which is what I want it to do against all the other magazines of other genres.


This is my initial idea for my own logo font. I wanted to pick something bold to fit in with the existing magazine examples but also something which had Americana feel to it and also something less modern and a bit older looking. I think the serif emphasises that feeling and style.
My font is closest in similarity to the Uncut font and I think that reflects the similarity of the style I am trying to achieve through out the rest of my magazine. Also similar is the shadow of the font. It creates more depth and layers to the title and also makes it more interesting but without doing too much to it. My font is a mixture of a font I used called WOODCUT and some of my own editing.